Michael Gerenser

Leadership Team

As the head of REDCOM’s marketing department, Michael is responsible for the company website, digital marketing campaigns, trade shows, advertising, and corporate communications. He leads a team of marketing professionals who work together to drive growth and win customers.

Michael holds a bachelor’s degree in New Media from the Rochester Institute of Technology and an MBA from RIT with a concentration in Digital Marketing and Leadership.

Michael began his career at REDCOM in 2004 as a creative designer in the marketing department, where he supported the sales staff by developing customer-focused collateral, presentations, and promotional materials. Six years later, Michael moved on to lead the company’s marketing communications efforts. As a REDCOM veteran, Michael knows the ins and outs of the company and is excited to be part of the next chapter in REDCOM’s history.

Michael is a third degree black belt in Kuk Sool Won, an activity which strengthened his skills as a leader. In Michael’s free time he is always fixing and building things in his workshop at home, and he enjoys kayaking, biking, and taking walks with his wife and three dogs.